Before you encounter a potential customer and start leading them down the conversion funnel, your knowledge about the product and the prospect will determine the closure of a deal. Researching the specifics makes you more prepared for discovery calls or … Read More
Author Archives: Mukul Dhiman

Key takeaways from lost deals that can help you evolve
All our efforts don’t end in positive outcomes. Sometimes milestones not attained and targets not met can teach you more about sales than the deals closed in a good quarter. Learning lessons and noting points from the deals that didn’t … Read More

How to Spot Deal Risks in Your Pipeline And Boost Efficiency
The sales pipeline is a visible roadmap of your team’s success rate. Team meetings that discuss strategy and development help, but sometimes it’s challenging to get the whole picture. Reliable and relevant data is the only answer to confusion and … Read More

7 steps to acing a discovery call
A discovery call essentially covers all the necessary data required to further the prospect’s conversion funnel position. It won’t be unfair to say that discovery calls play a crucial role in setting the stage for the product demo. That’s because … Read More

5 strategies for writing high-converting sales emails
In this fast-paced world, the average person receives more than 100 emails daily, as per statistics. But, only 20-40% of emails are opened by the recipient. Emails are still the most suitable medium for staying in touch with customers, following … Read More

Sales Brew by Zohort: Anup’s Journey And Insights As An Emerging Sales Leader
Hello readers! In this series, we bring you interesting conversations between sales leaders covering their journey and growth as sales professionals. Here they reveal what shaped their careers-mentors, opportunity, and initiatives and how some of their actions can be repeated … Read More

5 soft skills every SDR needs to have
In a data-driven world, it’s easy to forget that we sell to humans, not bots. If the buyer is a human, then the selling process also has to be humanized to include the elements of emotions. If a pitch lacks … Read More

5 Follow-up Techniques For Maximum Results In 2023
Reaching out to prospects and pitching an idea is pretty intimidating, but what’s even more challenging is the follow-up process. Why? Well, because it involves a lot of parameters, and hitting the right balance between them is key. Plus, the … Read More

5 Characteristics That All Top SDRs Have
Selling is an art, as many say, but to master it, one must pay close attention to the science behind it. SDRs or Sales Development Representatives need to know several tactics for selling and sharpen their skills with every deal … Read More

3 Unconventional Tactics for Creating Great Outbound Emails
Something that educates your audience and simultaneously builds your brand sounds lucrative to all of us, and rightly so. Outbound emails are a great way to keep in touch with your clients and build their trust in the product or … Read More