Your LinkedIn profile is more than just an online resume — it’s your professional brand identity. Whether you’re job hunting, networking, or building authority, knowing how to optimise your LinkedIn profile is essential to stand out. A LinkedIn profile carries … Read More
Blogs
The Best B2B Lead Generation Tools in 2023
Success depends on having qualified leads. It would help if you chose the leads most likely to convert and improve your bottom line. However, even the most effective lead-generating techniques need potent tools to be effective. You’ll have access to … Read More
How to create an Ideal Customer Profile (ICP) for b2b leads.
Identifying the customer base that’s a perfect fit for the product you’re selling is one of the most crucial ingredients for hitting milestones. An Ideal Customer Profile or ICP helps you achieve that because it creates the best utilization tactics … Read More
Why research is a game changer in b2b sales
Before you encounter a potential customer and start leading them down the conversion funnel, your knowledge about the product and the prospect will determine the closure of a deal. Researching the specifics makes you more prepared for discovery calls or … Read More
Beyond the Loss: Actionable Lessons from Lost Sales Deals
In the high-stakes world of sales, not every pipeline entry converts to a closed-won deal. While every sales professional strives for success, it’s often the moments when targets are missed and deals slip away that offer the most profound growth … Read More
Deal Risk in Sales Pipeline: How to Identify, Prioritize & Win More Deals
When it comes to SaaS or B2B sales, not every deal in your pipeline is worth pursuing. Some are goldmines; others are just dead weight. Spotting deal risk in your sales pipeline early helps your team avoid wasted efforts, improve … Read More
Discovery Call Guide: 7 Steps to Impress and Convert Prospects
A discovery call is your first big chance to make an impression — not just as a seller, but as a problem-solver. In the competitive world of SaaS sales, this initial conversation can make or break your deal. A well-executed … Read More
5 Proven Strategies to Write Sales Emails That Get Responses
Sales emails that get responses are the key to breaking through today’s crowded inboxes, where the average person receives over 100 emails daily—and opens just 20–40% of them. Despite the noise, email remains one of the most powerful tools for … Read More
7 Essential Soft Skills for Modern SDRs in 2025-26
In today’s fast-evolving B2B landscape, the role of a Sales Development Representative (SDR) is more strategic and human-centric than ever. While AI and automation are transforming routine tasks, the core of sales remains deeply human: connecting, understanding, and persuading. At … Read More
Follow-Up Techniques in SaaS Sales: 5 Proven Strategies for Better Results
Follow-up techniques in SaaS sales can often make or break your lead conversion success. While reaching out initially might feel intimidating, the real challenge lies in how you follow up—when, how often, and in what tone. Many SDRs treat discovery … Read More
